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Software Architecture Talks that spark change

Inspiring talks for your company event or conference, based on real-life case studies, that provide actionable lessons for the audience. I make them fun to keep people engaged.

Hire an expert software architect speaker

Bring new technical and socio-technical perspectives from an external point of view, based on expertise acquired during many years working in software architecture.

Real stories

I've worked at many companies during my career, from startups to corporate environments. I've learned from making mistakes, and I gained a down-to-earth perspective on software architecture. I use these real stories to drive my talks, which provides not only engagement through storytelling but also makes people feel identified.

Entertaining and Inspiring

These days, the audience gets distracted easily and switches to their smartphones or work laptops if the talk isn't providing quick value. I know that, so I use a direct, inspiring speech and a good dose of visual and spoken jokes (e.g., through memes) to keep people engaged with the topic.

Visual and Open

Reading slides is not the same as giving a talk. I use visuals, especially diagrams, to convey the message. This is helpful when talking about software architecture since it extends the potential audience to not only technical profiles but also other essential roles acting as stakeholders (product, business, commercial).

Actionable takeaways

Sometimes, the audience will get advice based on errors I've seen and made myself. In other cases, I share free tools and templates that people can use directly at work. My goal is to drive positive transformation in a short period of time. Additionally, you can combine talks with workshops.

Past talks

These are some of my public appearances. I can't publish private talks given in organizations, but remember, I can also help your company drive change with a tailored, inspiring talk.

May 2025

The Invisible Architect

J On The Beach • Málaga

Invisible Architects join organizations as hidden creatures. Initially, they don't act; they listen and scan what's going on.

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June 2024

Ditching the monolith: a real-life journey to microservices

The Developers Romania • Cluj

Join me as I delve into the challenges I faced, the patterns I employed, and share some practical scenarios.

Ditching the monolith: a real-life journey to microservices presentationDitching the monolith: a real-life journey to microservices presentationDitching the monolith: a real-life journey to microservices presentation
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May 2024

From Scraping to Stardom: Making Data a VIP in Distributed Architectures

J On The Beach • Torremolinos

Get ready for an honest talk about my rollercoaster ride from a green-energy start-up to scaling up.

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May 2019

The Six Pitfalls of building a microservices architecture (and how to avoid them)

J On The Beach • Marbella

Thinking of moving to Microservices? Watch out! That quest is full of traps, social traps.

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April 2018

The six obstacles of moving to microservices and how to deal with them

Codemotion Rome • Rome

Migrating to Microservices can easily become a mess, not only because of technical factors.

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Presentation Formats

From keynotes to workshops, I adapt to your conference format and audience needs.

Keynotes / Talks

Inspiring talks that challenge conventional thinking and provide fresh perspectives on software architecture.

Technical Sessions

Deep-dive presentations on specific architectural patterns, practices, and technologies.

Workshops

Hands-on sessions where participants learn by doing, applying concepts to real scenarios.

Panel Discussions

Engaging discussions on current topics in software architecture and engineering leadership.

What Organizers Say

"Your talk keeps getting mentioned in the feedback I'm receiving, and it's getting a perfect score of 10. The audience really connected with your presentation."

– Luis Sanchez de Ybarguen, J On The Beach Organizer

Book a Speaker

Let's discuss how I can contribute to your conference with engaging, practical talks on software architecture.